Internet Marketing New York
B2B Web Design, Content Marketing & Branding
The B2B Agency providing web design, content marketing, and branding for B2B companies. B2B client acquisition is not the same as B2C. Brand messaging and content marketing play a much different role in the sales process. At Bop Design, we understand the B2B marketing and sales funnel and the strategies that generate and nurture ideal client leads. We work with B2B firms in a range of industries to develop their brand messaging and positioning, create a compelling website, and leverage content marketing to get thought leadership content in front of ideal prospective clients. Visit our website at https://www.bopdesign.com/ to learn more.
Bop Design can be found at 25 Broadway, 9th Floor . The following is offered: Internet Marketing - In New York there are 78 other Internet Marketing. An overview can be found here.
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Jessie TopperSEO Director
Jessie is Bop’s resident SEO whiz. Jessie leads the SEO strategy for Bop Design clients—helping client websites rank more prominently for targeted keyword phrases. She leads both on-page and off-page SEO initiatives. For on-page SEO, we ask B2B clients to provide a wish list of keyword phrases they would like to rank for. Jessie leads the keyword analysis process—providing a report on how many times a keyword is searched and the competition for this keyword. She then advises the copywriting team on keyword integration. Keyword integration ensures that the target keyword phrase is used enough in the website copy. Based on Jessie’s advisement, the Bop Design inbound marketing team implements a content marketing strategy to help build backlinks to a client’s website. The combination of on-page and off-page SEO helps transform a client website into a viable lead generation tool and new client gateway.
Link: Jessie Topper
Responsive B2B Website Design + Development
As mobile continue to increase, a B2B company cannot ignore their mobile visitors. Responsive design ensures that your firm is projecting its best image on all devices. Whether a prospective client is using a desktop, laptop, tablet or smartphone, it’s important that a B2B website design responds to that specific device. Optimal User Experience As prospective clients browse on a variety of devices, having a website that utilizes responsive design ensures a website visitor fully understands your firm’s capabilities. Additionally, responsive design positions your company as an innovative brand that cares about their customers’ digital experience. SEO Benefits From a SEO standpoint, Google strongly recommends responsive design. This way Google can crawl one single website and index for all content rather than crawling multiple versions of your site. That means improved search ranking and increased traffic to your B2B website.
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